Many American’s watch the Super Bowl to see new TV commercials. NASCAR fans don’t care that cars, and the drivers, are covered with commercial logos. According to Consumerist, “[21] years ago, only one baseball stadium had a corporate sponsor; now all but nine do.”  Corporations own the naming rights to dozens of venues and events. Qualcomm Stadium and Phillips Arena sound unobtrusive. Louisville, Kentucky’s, “KFC Yum! Center” is a bit much. Yum! Brands, Inc. owns KFC, Pizza Hut, and Taco Bell. Winners of Arizona’s “Waste Management Open” tournament get a big crystal golf trophy. If a trash hauler sponsors a golf tournament, I think the trophy should be the classic galvanized garbage can. My name is E. Curtis Johnson. My only problem with obnoxious naming rights is that I’m not sponsored. If Yum! Brands, Inc. wants the naming rights to my rants, I’ll belly up to finger lickin’ advertising. Or how about, “The Waste Management Rant?” Come on, WM. I can talk trash with the best of them!

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