The following story has gone viral. Tiffany Austin was working out at a Planet Fitness in Richmond, California. An employee told her, “We've had some complaints. You're intimidating people with your toned body.”

Planet Fitness has a “No Gymtimidation” policy, which basically means: if you’re fit you must cover your body so that those who aren't fit aren't embarrassed by their bodies.

I’m trying to be respectful, but I don’t understand this insecurity. I’m bald, but I don’t walk up to people with hair and say, “The follicles on your head are intimidating me!” Planet Fitness has 5 million members in 47 states and is a smart business successfully filling a hole in the marketplace. The gym chain even offers free pizza night! I’m not joking.

My name is E. Curtis Johnson. Planet Fitness’ free pizza night has inspired me to start a 12-step program with, “Free Beer Night.” Just like Planet Fitness, I can keep customers coming back too.

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